How to Get Better Ranking with Links – EzineArticles

By Mikael | 925 views

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Yesterday I talked about the basics of getting better ranking with incoming links and I said that I found that internal linking wasn’t as important as the incoming links. Some of my readers feel strongly about internal links and I would just like to point out that I AM NOT saying that internal linking isn’t beneficial to a site.

What I AM saying is that internal linking is “just” a way to pass “link strength” around to benefit more pages on a site. Internal linking DOES NOT create additional strength to a site as a whole but INCOMING LINKS DOES. If you do not have any incoming links you will not have any link strength to pass around and therefore you will NOT benefit from any internal linking efforts you might do.

But WHEN you have enough incoming links that is passing some link strength on to your site THEN internal linking will matter and will enable you to achieve better ranking for more pages on your site. I hope that makes up for any misunderstanding that the post might have caused.

So let us move on to actually start getting some of that link strength that I am talking about. Again this series of post will help you get better rankings for your site if you are just starting out but if you have been in the game for some time then you are probably already doing some (or all) of these things already or at least you know that you should.

The biggest problem that I see is that 99% of the webmasters out there already know most of these things but VERY FEW ACT UPON IT. Getting better search engine rankings are not that difficult (unless you’re in very competitive niches) because it is all a matter of incoming links. The more links you get the better you site will perform. PERIOD!

I know that some SEO experts will want you to believe that there are some secrets tricks that only they know but the bottom line is that if you get links you will improve your sites ability to rank. Now that doesn’t mean that all links are equal because they certainly are not. Some will have high value and some will carry little (if any) value and that is where SEO experts and optimizers can help you out. Where you might only be able to get links with lesser value they might be able to get some good strong links for your site.

Start slow with article links

If your site is brand new you DO NOT want to go out and get thousands of links to your site in the very first week. Take things slow and get into the habit of working on getting links. This will not only seem more natural to the search engines but it will also help you avoid feeling overwhelmed with work.

With a brand new domain I recommend that you start out by getting incoming links through article marketing. If you want to know more about article marketing and get some good advice then check out the article at DailyWritingTips or this one on MarketingPilgrim. Both articles provide some solid information on article marketing.

My personal favorite article directory is EzineArticles.com. Not only is it one of the largest article directories out there but it also has the benefit of being an authority site (has a high pagerank) and it gets spidered all the time which means that having articles on EA with links back to your website will help you get your website indexed in the search engines fairly quickly. Secondly it will provide you with visitors clicking the links in your submitted articles and it will also provide you with some link strength.

Instead of trying to post 10 articles a day to places like EA I would rather suggest that you spend more time on the individual article to establish yourself as an expert in your field or at least provide some great value that will have people want to click your links and come visit your site for more information.

Even people building websites in their spare time should have the time to write one or two articles a week and if you make sure to target the right keywords, provide value and use the right anchor text in your links then you will see visitors come your way from both the article directory and also the search engines as your ranking improves (this will probably take some weeks or months depending on the keyword you’re targeting).

If you could just get 2 articles submitted to places like EA per week (each having two links to your site) then you will already be doing more than most other webmasters. This might sound ridiculous to you but it is the truth. Most of them know what to do but they don’t do it. They don’t have a plan or they are not following it even though they know they should.

And remember to be patient. Don’t try to rush things. I know I said it yesterday but I am going to say it every single day because I know what it feels like to be impatient and wanting instant results but I also know how doing everything at once and trying to find the easy solutions and get thousands of links will only make things worse and not better. So be sure to ACT and BE PATIENT. Consistent working on getting links WILL benefit your site and help you improve your search engine rankings.

To Your Success,
Mikael

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