By Mikael
I just want to brush up on my article about using articles for better search engine ranking where I talked about the backlinks not being the only advantage of using article marketing as a tool for better search engine placement.
Providing quality content is definitely one of the best ways to get visitors to the article database to click the links in your article and come visit your site. But quality content is not enough. What you need is to write content that:
Seems to give the solution to a problem that the reader has, but doesn’t
Is written in a way that makes them taken action and come visit your site for the rest of the information
Has an “author resource box” that will entice readers to click the links
There are a ton of g... Read more
By Mikael
So now you know a little more about using articles to get better search engine rankings and you have hopefully paid attention to the additional benefits that article marketing can provide for you in terms of traffic and visitors that are more likely to convert.
Next I want to briefly talk about a concept that I believe some online marketers are wrong about and why I think that is. If you have read a little about article marketing on other blogs and websites you have possibly read that you should never post the same article in multiple article directories because there is this scary thing called duplicate content (I’m trying to be sarcastic here).
First of all duplicate content is not something that you should worry about as long as we are... Read more
By Mikael
If you read my post yesterday you will find that I see article marketing as a very important first step to start achieving higher search engine rankings. I especially find it to be an effective way when you are just starting out with your first website but also if you have been building several websites. Article marketing will help you get your site indexed fairly quickly and it will also start providing you with visitors almost instantly.
My personal favorite article directory is EzineArticles.com. It is one of the largest article databases online and you will often find that the articles on EA ranks highly for many good keywords. This means that EA gets a lot of traffic and that you will be able to get part of that traffic when people fin... Read more